SMS templates — write once, reuse forever
Most of the messages you send, you have sent before. Save them as a saved message and select them with a single click from now on: no typos in a text that goes out to thousands of people, always the same tone no matter who sends it, and in an emergency it saves you precious minutes.
Why saved messages?
No typos
A text that goes out to thousands of people is proofread thoroughly once. After that, nothing can go wrong while retyping it.
One voice
Everyone in your organisation sends out the same wording, including the colleague who only rarely sends a message.
Faster when it matters
During an outage or an emergency you no longer have to draft anything: pick the text, pick the group, send.
One message, several languages
In Belgium a bilingual customer base is the rule rather than the exception. That is why you link a language to every saved message — Dutch, French, English, German or another one — so that you pick the right version straight away when sending instead of translating it over and over.
| Language | Saved message | SMS cost |
|---|---|---|
| NL | Herinnering: uw afspraak is op %datum% om %uur%. Niet kunnen? Bel ons even. | 1 |
| FR | Rappel : votre rendez-vous est le %datum% à %uur%. Empêché ? Appelez-nous. | 1 |
| EN | Reminder: your appointment is on %datum% at %uur%. Can't make it? Give us a call. | 1 |
For every saved message you see the SMS cost: how many parts the text amounts to. That way you notice immediately when a phrasing goes just past the 160-character limit and therefore costs double. Watch out with accents and special characters — they can switch a message to Unicode, after which the limit drops to 70 characters per part.
Fixed in form, personal in content
A saved message does not have to be identical for everyone. Put %tags% in the saved text and fill them in when sending — from an Excel import or through the API. The structure is fixed, the content adapts to each recipient.
Beste %naam%, uw bestelling %ordernr% ligt klaar bij ons in de winkel.
Beste Els, uw bestelling A-2411 ligt klaar bij ons in de winkel.
The saved template on top, below it what the recipient receives
Which texts are worth preparing?
| Situation | Why save it |
|---|---|
| Appointment reminder | Goes out daily and must always keep the same structure and tone |
| Ready for collection | Recurring message that is often sent by different colleagues |
| Payment reminder | The wording is delicate — write it well once and leave it alone |
| Outage or emergency alert | In the moment itself there is no time left to write |
| Standard reply | To a frequently asked question that comes in by SMS |
| Opt-in confirmation | Has to stay legally correct, so it should not be rephrased every time |
