How do you schedule an SMS for later?
Preparing messages in advance does not only save work, it also improves the result — because you pick the right moment instead of the moment you happen to have time.
Typical uses
Appointment reminders the day before. A promotion that has to start at a set hour. Messages for a weekend or a public holiday that you prepare beforehand.
The time zone trap
If you send abroad, your hour is not their hour. A message leaving here at nine in the morning arrives elsewhere in the middle of the night. Check that explicitly — it is the most common mistake in international campaigns.
What to arrange up front
Can you still cancel or amend a scheduled send? You want to know that before you schedule a thousand, not afterwards.
Combine with personalisation
Scheduled messages are exactly the ones that should differ per recipient: the time of their appointment, the name of their contact. Prepare that data at the moment you schedule.